When you’re thinking of making the switch from a hosted website platform - like Blogger, WordPress.com, Squarespace or similar - to hosting your own site, the whole process can seem like a daunting, mysterious vortex. One from which you’ll never escape! Before you even get to thinking about the fun bit - how it’s going…
Category Archives: 101 Series
Getting Commissions 101
Getting commissions is the biggest hurdle for most aspiring illustrators and even those who are already working as a professional illustrator. Fortunately, it isn’t actually rocket science or some mystical art that only some people know - it’s a logical step-by-step process which you need to rinse and repeat over and over and over again…
Marketing 101 For Illustrators
Marketing is probably one of the most unpopular tasks for aspiring and professional illustrators who’d rather just be creating gorgeous works of art - and yet it’s hands down one of the most vital skills to learn if you are going to build a successful career in illustration and secure ongoing work. If you’re starting…
Creating A Portfolio Website 101
Your illustration portfolio website will be the main tool in your marketing arsenal so it’s important to get it right. Through personal and professional experience (as a web designer), extensive research and having posed the question to a number of Art Directors, in this article we’ll be covering everything you need to include in your…
Branding 101 For Illustrators
Contrary to conventional wisdom, branding isn’t all about you. It’s about understanding your target audiences and what they’re looking for - and balancing the way you brand yourself with what your audiences - your people - will resonate with. You may think that as a professional illustrator, your work speaks for itself - that you…
