Welcome to the second Creative Freedom monthly. Each month, we post a Creative and a Business prompt to encourage you to expand and explore your creativity and focus on the boring parts you often neglect…the business side of things! Without further ado, here’s the creative prompt…
3 Reasons Why You Should Integrate Your Blog Into Your Illustration Portfolio Website
It’s common for many professional illustrators these days to have a blog. Many however, have a blog which is entirely separate from their portfolio site - hosted on a service like Blogger or WordPress.com or their own, separate domain name. The good news: Having a blog is a very smart strategy to market yourself online,… Continue Reading ⇒
Creative Freedom: September 2011
You may recall a while ago that we set up a premium subscription option - the Creative Freedom monthly - designed to encourage you explore your creativity as well as focus on an aspect of your illustration business each month. Well despite the positive response, we decided it was too useful an exercise to keep… Continue Reading ⇒
Inside Information: Quoting for Big Corporate Illustration Projects
Jonathan was recently contacted by a very large, multi-national company to quote on some illustrations for packaging for a global brand. He was asked to send in an estimate for: A per piece rate for an illustration to be used as packaging. There would be 4 in total. Usage rights for 1 year in North… Continue Reading ⇒
How to Overcome Your Fear of Specialisation
One of the biggest things that Jonathan has struggled with in his journey to becoming a professional illustrator is his ongoing struggle to define why someone should hire him and not another illustrator. He flip flopped over his style - should he have a core style? Should he demonstrate he can work in any style?… Continue Reading ⇒